Tip # 10 - Rely on other people's judgement as well as your own.
The key to effective marketing is knowing your product's good and bad points. In the case of your home, accentuating the good can mean a faster sale for more money; failing to deal with the bad can mean months on the market and a lower-than-desired sale price. One of the biggest mistakes you can make is to rely solely on your own judgement and personal feelings. Remember this is YOUR HOME, a place of fond memories. There are bound to be emotional and personal issues that can impair your ability to make an honest assessment of your home's strengths and weaknesses. In assessing what improvements you can make, you should ask others for their opinions. It is important that the person gives an honest answer; some may try to spare your feelings, and that is just what you don't need. Fortunately, your Sales Consultant won't be shy in discussing what should be done to make your home more marketable.